While we mentioned in the other blog how there are many businesses that are struggling to stay relevant and open during this pandemic, there are some industries that continue to thrive despite the chaos.
These companies are shifting their thinking in order to appeal to their customers even when they can’t interact face to face.
Companies Who Use E-Commerce
As for companies who have an online ecommerce presence, things are looking up for them. Since people are being encouraged to stay home and many businesses are only allowing for curbside pickup, having the ability to order online and have your products delivered has become more frequent. According to eConsultancy.com, US grocery apps have experienced record numbers of daily downloads. Customers are relying more on ordering their groceries online and either picking them up or having them delivered instead of visiting the store.
Companies such as Hansen’s Tree Service, with their online presence and the ability to conduct sales online and deliver to their client’s doors, has allowed their business to continue to be needed when clients aren’t able to travel. As an essential service, Hansen’s Tree Service works with gas and utility companies to keep our streets and utilities safe by helping remove trees and other obstacles in an emergency.
Other industries such as online shopping, streaming platforms, and meal services are also thriving online despite the lack of foot-traffic some of their locations are receiving.
“For the foreseeable future and next few months, foot traffic drop-off to stores is a big concern for brands. But the big question of how they can mitigate consumer fear remains,” says Tom Buiocchi, CEO of SaaS facilities management platform ServiceChannel. “One way is by ensuring consumers that they are taking health and safety seriously by taking the proactive steps of deep cleaning their stores or increased cleaning schedules. It’s not just an aesthetic issue anymore; it’s a step toward rebuilding consumer trust,” according to Digital Commerce 360.
Econsutantcy.com reports that “Netflix’s YoY subscription growth in US and Canada now expected to reach more than double previous estimates” with the amount of people staying at home who are looking for entertainment.
While many restaurants are not accepting cash and having to limit their interactions with customers, there has been a spike in online food delivery services and takeout according to Consumer Reports. Companies such as HelloFresh or Blue Apron have seen a spike in interest in their meals, but like all delivery services, they are asking their customers to be patient as they are expecting longer delivery times. Seeing that the safety of their workers and customers are their top priority, they continue to follow guidelines to ensure the food gets there in a timely manner. Some are even limiting the amount you may purchase even to make sure their company is able to serve as many people as possible.
Smaller restaurants, that are determined to stay open, are now offering discounts on their food, limited menu items you can order online, and curbside pick-up to keep their company top of mind. These strategies are allowing them to continue their business while practicing social distancing and safer food practices.
How jWeb Media Can Help Your Business
At jWeb, we do it all. Whether it’s helping you create an awesome website design, to writing unique content for your website, you will find that jWeb has what it takes to meet your company needs.
We specialize in web development and digital marketing which are both essential in times like these for businesses to stay alive. In order to keep up with the competition, get your name out there, or further establish your online presence, let us help you!
We can effectively market your business and product and reach the audience that matters most to a company. Using content development, social media marketing, PPC, and email marketing, we bring business to our clients, new and old.
If your company is looking to transition their products to an online inventory and make more sales online, jWeb Media offers our skills in E-commerce platform development and business portals. Using a custom WordPress site, we can create a custom website that will accommodate your goals.
Support Small Businesses in Your Local Neighborhood
With the economic uncertainty that has been caused due to COVID-19, one of the best ways you can spend your time and money is by supporting local small businesses. Shopping online at big retailers that only have an online presence won’t help keep the other small retailers alive that might also maintain a brick-and-mortar presence.
When you shop online for these smaller businesses, you allow them to keep their business competing with their bigger competition. This will help them stay in business and ensure that they are still there once all of this blows over. If it’s not shopping, order food or other products online. Any way you can continue to support local businesses in your area will help.
We may all be isolated and quarantined during this time, but together we are alone and that counts for something.
Wash your hands, distance yourself, and stay safe everyone!