Being new to Feedly, I decided to sign up for it so I could see if that would help me keep up on my favorite curation sites without wasting time going from site to site. As a content strategist and social media manager, I find that I sometimes have trouble finding relevant content that I […]
Shake Things Up: Takeaways from Angela LaRocca’s ON TAP Talk
If I had to sum up my first impressions of Angela LaRocca in one word, it would be “enthusiastic.” She’s the kind of person who begins a professional talk with, “Holy cow!” and in a culture saturated in apathy, irony, and bravado, enthusiasm is breath of fresh air. However, I realized over the course of […]
Now You Know: Feedly
Looking for a new way to find fresh content ideas or catch up on your favorite sites? Feedly may be the solution. What’s a Feed Reader? Feedly is a free feed reader, which collects RSS feeds (or “Rich Site Summary”). It’s goal is to collect content from sites that you like and display them for […]
Get Published on Influential Sites: Takeaways from Matt Kamp
Last Thursday, jWeb’s content team went to our first HubSpot User Group event. There, Matt Kamp from Influence & Co. discussed getting content published on influential sites. This LeapClixx-hosted lunch was a great opportunity to dive into one piece of the content marketing puzzle and discuss all the dos, don’ts, hows, and whys of off-site […]
Now You Know: An Intro to Sitemaps
In part three of our Now You Know series, we will fill you in on a document that almost every new website project includes: A Sitemap. What Are Sitemaps? A sitemap is exactly what it sounds like: a map of your site. What they do is a little more than that. Think of your sitemap […]
How to Get the Most Out of Your Business’s Pinterest Account
Is your company visual and looking for a platform to connect with your community and show off your designs and advice? If so, Pinterest may be the platform for you. But before you go make an account, there are some basic things you need to know about the platform in order to attract the best […]
Now You Know: Backlinking 101
Continuing our “Now You Know” series, we will be discussing backlinking and how it can help your site. What is Backlinking? A backlink is one important aspect of Search Engine Optimization (SEO). Backlinks are links from another site that link back to your page. Backlinking is a good and worthwhile way to improve your ranking […]
SEO 101: An Introduction
If you have a website, you’ve most likely heard the acronym “SEO” thrown around a lot without getting a fast and easy explanation for what it is. Here’s a quick rundown to get you up to speed. What Does SEO Do? SEO, or Search Engine Optimization, determines how you rank on search engines like Google. […]
Prepping for Next Year’s Cyber Monday
Cyber Monday may be over already, but it’s still a good idea to begin prepping for next year. Preparing early for Cyber Monday is especially important because in-store sales on Black Friday were down from last year due to more people buying online. Take advantage of this trend by getting ready for the big day […]
Why SVGs are Making an Impact in a Mobile-Driven World
Web design is all about grabbing and keeping the user’s attention in subtle ways. Graphics are one of the most fundamental options for increasing user engagement. As we become more immersed in a mobile-driven world, it’s important that graphics can adjust to multiple screen sizes. There are many different image formats being utilized in web […]
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