I watch a lot of YouTube. In fact, it’s my primary source of entertainment—I rarely watch TV anymore. And like those YouTube users who do not have YouTube Red, I come across a lot of ads. These ads are from advertisers who have decided, “Hey, this content creator is getting a lot of engagement and […]
Now You Know: Webinars
Webinars, or “web seminars,” are a presentation or other educational talk that is hosted on and accessed over the Internet. Sometimes, the webinar is recorded so users can pause it whenever they need and come back to it later. But the webinar is often live and the lecturer can interact with the audience directly. Despite […]
Get Noticed with Instagram Business
Instagram recently unveiled its long awaited Instagram Business Profiles. Businesses who are on Instagram can now convert their profiles to business profiles, which come with a few new features businesses can use to their benefit. Instagram Insights Tracking how well a post did on Instagram wasn’t a walk in the park in the past. You […]
Online Etiquette: How to Talk About Customers on Social Media
Customer service should not be taken lightly. Customer service can build or destroy a company. These days, social media is one of the most impactful places to affect customer impressions and satisfaction. This fact was made most clear to me a few days ago while I was considering hiring a business for my own personal […]
Now You Know: Link Building
Linking to another page is the modern way of making referrals. Link building is an SEO strategy of encouraging reputable websites to link back to yours so Google can crawl through and determine your search engine ranking and site authority. With good link building, you can improve your site’s organic search ranking. Receiving Links from […]
jWeb’s 4 Day Work Week
In May 2007, gas prices in the St. Louis area rose to nearly $4 per gallon. While this may not seem like a big deal to our friends on the East and West coasts, the sudden surge in gas prices broke what St. Louisans consider the cost of living. Especially jWebbers. Our headquarters in St. […]
Now You Know: Company Blogs
Does your company need a way to be a reliable resource for your customers and industry? A company blog is a platform where you can share your expertise in your industry and connect with customers. Your Website Will Thank You A good company blog can really give your business a boost. Companies who have a […]
3 Ways Local SEO Affects Your Business
Even though the internet connects us to each other on a global level, many businesses still thrive best when they cater to customers near them. Local SEO is a form of search engine marketing that lets you promote your business online to local customers who are searching for your type of service. Believe it or […]
Now You Know: Email Marketing Templates
Email marketing templates are ready-to-use designs that make it easy to send personalized emails to your customers. Email templates can be used for: Announcements Invitations Promotions Transactions Improve Engagement Email templates improve engagement in two ways: People actually read them. Text-only emails to your subscribers are not only boring, but they are less likely to […]
Now You Know: Boosting Facebook Posts
Facebook may prompt you to boost a post that’s performing well on your page. But what does “boosting” mean? Since Facebook’s algorithm decreases the chance that a company or business’s post will be seen by users organically, paying to boost a post will make it more likely to be seen. What’s the Difference between Boosted […]
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